Microsoft continues anti-iPad offensive with new commercial

Microsoft today continued its anti-
iPad offensive with yet another
commercial, this one highlighting the
many differences between the
Microsoft Surface RT and Apple's
fourth generation iPad.
Per usual, the differences pointed out
by the commercial aren't all that
interesting and I sincerely doubt
anyone would watch this commercial
and feel compelled to abandon plans
of an iPad purchase and head on over
to the land of the Surface.
Somewhat amusing, though not
terribly surprising given how the
marketing world works, is that
Microsoft boasts that a 32 GB
Surface RT will cost you $349 while a
16 GB iPad will cost you $499. Funny
thing is, the same Surface RT used to
cost $499 before Microsoft recently
slashed $150 off the price on
account of lackluster sales.
I also find it curious that Microsoft
continues to tout Microsoft Office as
an attractive selling point for tablet
buyers. The iPad is by and large a
mass consumer device and I doubt
that many prospective iPad buyers
think to themselves, "Man, the iPad is
great, but I just wish I could use it
to create some Excel spreadsheets."
Point blank, Microsoft Office likely
doesn't factor into the purchasing
decision process for the majority of
iPad owners. It's as if Microsoft is
advertising the benefits of a sensible
briefcase to a group of surfers.